It all started in 1980...

With a vision of creating a glamorous world of designer dresses, Jacob Maslavi founded the now world-renown brand Jovani Fashions in 1980. Making his dream a reality, his sons, Saul and Abraham have continue their father’s vision by expanding their brand of eveningwear to fit every aspect of a woman’s life. The unique styles and creative twists on the classics that Jovani is known for have made it a go-to designer for special occasions around the world. Jovani Fashions is based in the heart of New York City’s garment district; it is a dress manufacturer and wholesaler that produces its own designs, advertising and marketing. It is best known for making fashion-forward and classic designs that women and girls all over the world admire. With the growth of the eveningwear market, Jovani has also continued to grow their collection to beyond just evening dresses, and now has a variety of collections that range from prom dresses, it’s more affordable prom line JVN, mother of the bride, cocktail, pageant and wedding dresses. because of the wide selection available, Jovani is not just a one-time shopping experience. Instead, Jovani continues to follow woman through every major life experience. From bat mitzvahs to prom, nights out on the town and galas, Jovani is a perfect choice for any woman to make a glamorous statement wherever she goes.